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3 Most Relevant Local Pack Ranking Factors Explained

The local pack, also known as 3-pack, the ABC pack, and the snack pack, refers to the small section of Google’s search results page that showcases local ranking factors for businesses related to the search query you entered. You’ll find this section every time your query has local intent. It appears just below paid ads […]

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Why Voice Search Is Key to the Future of SEO

Imagine for a minute a world where Internet search boxes are viewed as archaic. It seems impossible, but we should all know by now that in the rapidly changing world of technology, it’s always smart to expect the unexpected. Actually, the idea that the days of typing queries into search engines being a thing of […]

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Structured Data and the New Face of Google SERPs

With over 200 factors playing a part in Google’s algorithm, developing a successful SEO strategy has always been complex. But now, as Google strives to improve the quality of their search results, we’re finding that some of tried and true strategies are falling off the grid and new ones are taking their place. One example […]

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A Beginner’s Guide to Local SEO

Local SEO is a collection of search engine optimization strategies that help businesses get noticed by a local audience. Businesses with a physical location, or those that provide services to a specific geographical location benefit from local SEO. The great thing about local SEO is that it gives small businesses an advantage. This isn’t about […]

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How to Optimize Images for SEO

There are many ways to make your articles easier to read on the web – lots of paragraph breaks, short snappy sentences, headings, sub-headings, Gifs of Kanye West’s mood swings – but one of the key ways to make your content look attractive is by using lots of lovely images. And the best thing about images, […]

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Prioritize Your SEO Best Practices

Servicing your SEO lead clients is easy if you have a big staff and lots of resources. For smaller companies, it is important to prioritize your best SEO practices against a checklist so that you are always offering your best practices. You want to fine tune this checklist so that you are getting the most […]

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What Happens When You Stop SEO Services?

SEO or as I think more aptly put, website visibility, plans are often thought of as one-time investments or just seasonal expenditures when a site’s traffic drops or a holiday season is approaching. What many clients do not understand is that SEO is not a “sometimes” choice, but a monthly necessity. So with the holiday […]

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What is SEO?

What is SEO? Search engine optimization (SEO) is an area of website development that seeks to improve the way content is ranked by search engines in organic search results. Various approaches are taken to achieve that goal, including making sure the website architecture makes it easy for visitors to find content and that pages are […]

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How SEO and Social Media Drive Traffic

SEO AND SOCIAL MEDIA MARKETING Search engine optimization and social media marketing are both great ways to drive traffic to your clients website. As an SEO provider, you probably know just how hard it can be to convince business owners that social media and search engine marketing are a necessity to having a thriving business. […]