The perils of keyword stuffing and why it should be avoided
Here is an explained overview of why keyword stuffing should be avoided. Optimizing web pages to ace the game of search engines which includes Google is an essential part to get traction on the website, but there needs to be a concerted tactic that needs to be put into place. One of the first thoughts which might cross your mind is the fact that if keywords play an essential role why not stuff the entire article on a single page with all the relevant and searchable keywords. This is what should be avoided at all costs – and here in this
3 Most Relevant Local Pack Ranking Factors Explained
The local pack, also known as 3-pack, the ABC pack, and the snack pack, refers to the small section of Google’s search results page that showcases local ranking factors for businesses related to the search query you entered. You’ll find this section every time your query has local intent. It appears just below paid ads and above Google’s organic search results. The local pack includes important information about local businesses, including their location, opening hours, contact information and reviews. Up until a few years ago, the local pack was referred to as the 7-pack, since it displayed the 7 most relevant
How to Optimize Images for SEO
There are many ways to make your articles easier to read on the web – lots of paragraph breaks, short snappy sentences, headings, sub-headings, Gifs of Kanye West’s mood swings – but one of the key ways to make your content look attractive is by using lots of lovely images. And the best thing about images, is that they can be used to bring in organic traffic via search engine image results. But in order for this to happen, they need to be optimized accordingly. Here’s a guide to make you aware of the key things you need to be doing when it
What Happens When You Stop SEO Services?
SEO or as I think more aptly put, website visibility, plans are often thought of as one-time investments or just seasonal expenditures when a site’s traffic drops or a holiday season is approaching. What many clients do not understand is that SEO is not a “sometimes” choice, but a monthly necessity. So with the holiday season upon us, clients are typically awaiting a winter respite from their monthly visibility efforts. However, though it saves some money in the short term, is this break truly beneficial for a site’s long-term goals? The answer is simply, no. INVESTING IN YOUR SITE The SEO Process As professionals,
White Hat SEO Techniques: It’s Not About Gaming Google
SEO isn’t about gaming Google. It’s simply about creating content that people want and that satisfies their search intent.
Looking at SEO from this perspective can make it easier to understand and easier to execute white hat SEO techniques. By putting aside the spammy tactics of yesteryear, you can produce and publish customer-focused content without that scammy vibe.