3 Most Relevant Local Pack Ranking Factors Explained
The local pack, also known as 3-pack, the ABC pack, and the snack pack, refers to the small section of Google’s search results page that showcases local ranking factors for businesses related to the search query you entered. You’ll find this section every time your query has local intent. It appears just below paid ads and above Google’s organic search results. The local pack includes important information about local businesses, including their location, opening hours, contact information and reviews. Up until a few years ago, the local pack was referred to as the 7-pack, since it displayed the 7 most relevant
5 Compelling Reasons Why Your Small Business Needs a Professional Website
If you are just starting out as a small business owner, you may be thinking that having a website isn’t really necessary if you focus on building a strong social media presence instead. After all, it seems like almost everyone is on at least one social media platform, and every guru will say that social media is where you need to be focusing your efforts. And while social media is important, it should never serve as a substitute for your website. Here are 5 compelling reasons why ever business needs a website. You Can Reach a Global Audience It’s no secret
The Art of Capturing Leads with Professional Website Design
As a business, you know exactly how much time and other resources can be spent on lead generation. Your ability to attract and capture leads is dependent on many variables, but the point can arguably be made that your website is your most important asset. Your website is the ultimate tool of connection between you and your audience. With the right approach to web design, you can easily master the art of meeting your audience on line and generating the type of high quality leads your business needs to thrive. What is this “right” approach we speak of? Here are
Turning Your Website Into a Lead Generation Machine
Let’s be honest: you don’t need to be an expert in web design to build a website anymore. There are some great tools available that make it possible for pretty much anyone to build their own site, which is awesome for small businesses with limited budgets that are just starting out. But, there’s a downside. While anyone can create a website, not everyone nails turning it into a lead generation machine on the first try. A website is your primary tool for converting visitors into leads, and there’s a lot involved in getting it right. Many website designs start off
Website Design San Diego Questions You Must Ask
Questions You Must Ask When Developing a Website Design San Diego Website Design San Diego Aside from actual on-page optimization and linking efforts, there is nothing that impacts a site’s performance more than the development and design. In fact, a site with excellent on-page optimization and strong linking will always suffer under a poorly coded site architecture and/or design. All too often, businesses come to us after the site has already been designed and coded. We then charge the client hundreds, if not thousands of dollars, to make the site search engine friendly. Only then can we start optimizing, promoting and marketing the site. The