How to amplify your already spectacular SEO

You have done everything right with your SEO, but you’re still not getting the results you want — what gives? Columnist Stoney deGeyter discusses the ways amplification can help take your SEO efforts to the next level.

How to optimize images for SEO

There are many ways to make your articles easier to read on the web – lots of paragraph breaks, short snappy sentences, headings, sub-headings, Gifs of Kanye West’s mood swings – but one of the key ways to make your content look attractive is by using lots of lovely images.

Prioritize Your SEO Best Practices

Servicing your SEO lead clients is easy if you have a big staff and lots of resources. For smaller companies, it is important to prioritize your SEO services against a checklist so that you are always offering your best practices. You want to fine tune this checklist so that you are getting the most out of the work you are doing, and helping those new clients see success.

What happens when you stop SEO services?

SEO or as I think more aptly put, website visibility, plans are often thought of as one-time investments or just seasonal expenditures when a site’s traffic drops or a holiday season is approaching. What many clients do not understand is that SEO is not a “sometimes” choice, but a monthly necessity.

10 steps for activity companies to improve their TripAdvisor ranking

As we all know (or should know), travelers rely on reviews when they’re planning trips, and TripAdvisor is the biggest review platform in travel. According to TripAdvisor, 83% of all travelers claim that TripAdvisor reviews make them more confident in their travel decisions. 

What is SEO?

Search engine optimization (SEO) is an area of website development that seeks to improve the way content is ranked by search engines in organic search results. Various approaches are taken to achieve that goal, including making sure the website architecture makes it easy for visitors to find content and that pages are mobile-friendly and load quickly. 

How SEO and Social Media Drive Traffic

Search engine optimization and social media marketing are both great ways to drive traffic to your clients website. As an SEO provider, you probably know just how hard it can be to convince business owners that social media and search engine marketing are a necessity to having a thriving business. Many of your leads will ask you if they really need both. It is important to look at how both can have an affect on online business.

Questions You Must Ask When Developing A Website

We have created a list of questions (over 100!) that we use to determine the scope of any new web development project. By thinking through these answers early, scope creep is kept to a minimum and ensures that the client’s final product is exactly what they want.

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How SEO and Social Media Drive Traffic

How can you accomplish your online branding goals as efficiently as possible?Social Media Marketing (SMM) has become a popular alternative for online business branding. Companies don’t think of social sites (i.e. Twitter, Facebook, Instagram, Linkedin) as “websites for kids”. They are valuable Internet marketing and networking resources for business. On the other hand, there are […]

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Hotel Travelers and Social Media Marketing

If you’re still not an adopter of social media, get on board this train fast. If you don’t have a Facebook page at the bare minimum, Millennials might wonder if you are worth their time. They want to be able to “Check In” on Facebook, post kudos or complaints to your page, and Tweet about […]