How to Incorporate Video Marketing into Your Content Strategy
If you’re interested in maximizing the return you get from your marketing efforts, elevating your video marketing game is the target you need to aim for. Video has become extremely relevant to digital marketing, with 76% of marketers saying that video alone helped to increase traffic to their websites. Video also has a proven track record with social media marketing, earning billions of views each day on just Facebook alone. While it’s obvious that video is great for captivating and engaging audiences, businesses aren’t always sure how to naturally integrate video marketing into the existing content strategy. Fortunately, it’s become
Why Voice Search Is Key to the Future of SEO
Imagine for a minute a world where Internet search boxes are viewed as archaic. It seems impossible, but we should all know by now that in the rapidly changing world of technology, it’s always smart to expect the unexpected. Actually, the idea that the days of typing queries into search engines being a thing of the past isn’t so farfetched. Take for example, that there are already over a billion voice searches initiated each month, and it’s estimated that in just 2 short years, at least 50% of searches will be voice. Voice search is changing how users interact with