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How to Optimize Images for SEO

There are many ways to make your articles easier to read on the web – lots of paragraph breaks, short snappy sentences, headings, sub-headings, Gifs of Kanye West’s mood swings – but one of the key ways to make your content look attractive is by using lots of lovely images.  And the best thing about […]

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Prioritize Your SEO Best Practices

Servicing your SEO lead clients is easy if you have a big staff and lots of resources. For smaller companies, it is important to prioritize your best SEO practices against a checklist so that you are always offering your best practices. You want to fine tune this checklist so that you are getting the most […]

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What Happens When You Stop SEO Services?

SEO or as I think more aptly put, website visibility, plans are often thought of as one-time investments or just seasonal expenditures when a site’s traffic drops or a holiday season is approaching. What many clients do not understand is that SEO is not a “sometimes” choice, but a monthly necessity. So with the holiday […]

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10 Steps for Activity Companies to Improve TripAdvisor Rankings

As we all know (or should know), travelers rely on reviews when they’re planning trips, and TripAdvisor is the biggest review platform in travel. According to TripAdvisor, 83% of all travelers claim that TripAdvisor reviews make them more confident in their travel decisions. Managing your tour or activity listing on TripAdvisor and actively encouraging your […]

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What is SEO?

What is SEO? Search engine optimization (SEO) is an area of website development that seeks to improve the way content is ranked by search engines in organic search results. Various approaches are taken to achieve that goal, including making sure the website architecture makes it easy for visitors to find content and that pages are […]

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How SEO and Social Media Drive Traffic

SEO AND SOCIAL MEDIA MARKETING Search engine optimization and social media marketing are both great ways to drive traffic to your clients website. As an SEO provider, you probably know just how hard it can be to convince business owners that social media and search engine marketing are a necessity to having a thriving business. […]

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Website Design San Diego Questions You Must Ask

Questions You Must Ask When Developing a Website Design San Diego Website Design San Diego Aside from actual on-page optimization and linking efforts, there is nothing that impacts a site’s performance more than the development and design. In fact, a site with excellent on-page optimization and strong linking will always suffer under a poorly coded […]

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Strategies of a Hotel Renovation Social Media Campaign

KEEP GUESTS ENGAGED It is crucial to maintain communication with your past, current and prospective guests throughout the entire process. Send out regular renovation updates through email blasts, photos on Facebook and actively engage with your guests on Twitter. Even if it’s just quick posts like “the new carpet was just placed in the lobby […]

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When Social Media Presents Opportunity, Don’t Fail!

When Social Media Presents Opportunity, Don't Fail! Social Media Marketing is all about making connections. Making connections with potential clients, current clients and clients after the fact. We recently had a social media success turn into a failure on the part of the hotel. On one of our hotel marketing Facebook pages, we had a […]

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Why Social Media Advertising Is Practical

Why Social Media Advertising Is Practical Social media advertising is critical to guarantee productive website selling simply because that is the spot the individuals are. The “population” of Facebook is around equivalent to the dimension of Germany and creating by fifty % a million each day. Other giants in this issue are not appreciably behind […]